Fastfood chain Wendy's International Inc. has pulled fresh fruit off the menu at its burger restaurants because sales were not living up to expectations, a company spokesman said, according to the Reuters. Fresh Del Monte Produce Inc. supplied Wendy's with the fruit. The bowls and cups of fresh-cut melon, pineapple and grapes, introduced amid much fanfare in February, were gone from Wendy's 6,400 U.S. and Canadian restaurants as of November 1, spokesman Bob Bertini said. "As we got into the end of the summer and fall, it was not meeting our expectations in terms of sales," Bertini said. "Fruit tended to be more of a seasonal product." Wendy's foray into fresh fruit came after rival McDonald's last year introduced bagged apple slices with caramel dipping sauce. Wendy's has blamed stepped-up competition from McDonald's for sluggish sales in the past year.